We are completely transparent, honest, and respectful with our customers and
with each other
Lead People, Manage Things
We lead by being humble, building trust, focusing on what
matters, and having empathy. We manage by making daily/weekly/monthly lists, doing the
most important / difficult tasks first, and delegating tasks when needed
Make an Impact
We push ourselves to be our best and leave our customers & coworkers
better than when we found them
Collaborate Enthusiastically
We argue vigorously but professionally and leverage the collective genius
Discipline Rules
We hire disciplined people, engage in disciplined thought, and take
disciplined action
Act Like An Owner
We measure ourselves against the highest standards of integrity and fiscal
responsibility